Long Qingxiang'S 2024 New Year Music Appreciation Activity Is About To Shine

If music is an artistic life that goes deep into the soul, then tailoring is a cultural expression that condenses clothing skills and a better life. On December 23, Long Qingxiang, a 500 year old custom brand of national clothing bearing the Chinese dress etiquette civilization, will hold a 2024 New Year Music Appreciation Event in the National Grand Theater with the theme of "National Charm Praise · Enjoy the Chinese Chapter". This music appreciation activity is not only a thank-you tribute to customers, but also a vivid interpretation of Longqingxiang's brand upgrading and innovation.

With "sound" as evidence, the national charm is new

A hundred years of ingenuity can be learned from the national charm. Long Qingxiang started in 1522, and has adhered to the intangible cultural heritage technology for more than 500 years, inheriting the royal clothing technology and spirit. While inheriting China's traditional intangible cultural heritage culture, Long Qingxiang has always pursued reform and breakthrough, continued to promote brand innovation, and achieved a comprehensive upgrade of the national clothing custom brand. As a national clothing customization brand that first climbed the Great Wall to hold a new product launch conference, Long Qingxiang, at the time of 500 years, led the new fashion and fashion of clothing customization with culture and design empowerment, and demonstrated the strength and influence of the brand.

Since this year, Long Qingxiang has targeted the positioning of clothing at "youth and fashion", "multi scene wear", and released the show with "freedom" and "wilderness interest", highlighting its brand spirit of focusing on consumer spiritual pursuit and inner experience. Long Qingxiang is stepping into a new stage of brand style renewal practice with more youthful, leisure and liberal design expression.

Praise with "sound", and the ingenuity will be passed on forever

There is a power that can place all emotions, and that is music. Music can express ingenuity, perseverance, original intention, gratitude and love. In the brand concept of Longqingxiang, ingenuity is the inheritance of intangible cultural heritage skills and traditional handicrafts, adherence is the adherence to the brand concept and culture, the original intention is the understanding of the brand spirit, gratitude is great love for consumers, and love is deep love for brands.

This year is the 10th time for Long Qingxiang to hold music appreciation activities to welcome the New Year. For more than ten years, Long Qingxiang has insisted on letting customers listen to music, feeling the brand spirit and cultural connotation of Long Qingxiang in the combination of music and clothing, and stimulating customers' enthusiasm for quality and elegant lifestyle. From 2014 "Celebrating the Auspicious New Year" to 2015 "Celebrating the Auspicious New Year", it is full of joy and peace; From 2016 "Gratitude and Reward, Enjoying Quality Life" to 2018 "Celebrate the Prosperity · Auspicious Beijing", it is full of respect and inheritance of traditional culture; From 2022 "Craftsmanship Weaves Splendid Years to Make Splendid Chapters" to 2024 "National Charm Praise · Enjoy Splendid Chapters", it shows the perfect integration of music and life. Long Qingxiang expressed his close relationship with customers through New Year music appreciation activities over the years.

"Yin" You are here, love is not absent

Inherit and stick to the original intention with ingenuity, and show the cultural charm of the brand with gratitude. Longqingxiang, a time-honored brand with 500 years of quintessence of Chinese culture, has always been committed to inheriting and carrying forward Chinese traditional culture. This New Year music appreciation activity will continue the tradition of thanking customers. Through "national charm" as a form of "praise" to customers, customers will be invited to enjoy the national orchestral music, so that customers can enjoy the beauty of music and feel the "national charm" of brand culture and artistic charm.

In addition, customers at the 2024 New Year Music Appreciation Activity of Long Qingxiang will listen to the 2024 National Orchestra of the "Long National Charm" series of the National Grand Theater "Chinese Feelings · Famous Folk Musicians". Famous musicians, performers, and performing artists on the scene will jointly bring a wonderful audio-visual feast for customers to enjoy the beauty of music and national costumes, Feel the cultural charm of Longqingxiang brand.

You are here, love is not absent. On December 23, 2023, Longqingxiang Centennial Brand will go with you to this feast of music and love, feel the brand's profound cultural heritage and temperature, and jointly play the magnificent music of the New Year. Meet us at the National Grand Theater.