Consumer Shopping Malls Should Be Cautious In Buying &Nbsp; In The Regular Shopping Malls, They Also Sell Shanzhai Brand Names.

The weather is getting cold and warm.

The lowest cashmere sweater is only 150 yuan.

At present, many shops along the street in Shanghai can see the shops selling cashmere sweaters.

Reporters bought a cashmere sweater as the reason, walked into the Huaihai East Road near the people's road a clothing store.

"Do you have cashmere sweaters? I want pure cashmere."

The owner picked up a dress and said, "this is pure cashmere. The style is very fashionable. You can't play it if you wear it."

But the reporter clearly saw that the so-called cashmere sweater had no signs and labels, and could see the wool clearly. Then he questioned: "is it pure cashmere sweater? Why not even mention the label ingredients?"

The shopkeeper said impatiently, "these are all foreign trade exits."

Pointing to the cashmere sweater worn on the model, he said, "this is all we got ourselves, because there was no sign, so we didn't get it."

If you want to buy this cashmere sweater, it's 190 yuan. "

"Only 190 yuan. This is pure cashmere sweater."

Seeing the reporter's doubts, the shopkeeper said, "on rainy days, this price does not make money. If it is normal, it will cost more than 300 yuan."

Seeing the way the reporter wanted to go, the shopkeeper immediately pressed down the price. "150 yuan is up to you."

Reporters then visited the Huaihai East Road cashmere sweater shop found that these low cashmere, shoddy cashmere sweater, some of the label components are fuzzy, and some have no genuine anti counterfeit labels, some cashmere sweaters on the back collar directly affixed a brand name; some of them feel hard, and even some skin, but can be marked on the card, "100% cashmere".

In the regular shopping mall, they sell Shanzhai brand names.

Come to the happy shopping mall at 1328 of Yixian Road. The shelves of different shops are decorated with colorful slogans of cashmere yarns and cashmere sweaters.

Almost all these cashmere yarns are covered with "Cashmere dogs", "Ordos (15.38, -0.07, -0.45%)" and "pure high" brand cashmere yarns, ranging from 300 yuan to 1000 yuan per catty.

The reporter walked into a shop on the grounds of a cashmere sweater. After knowing the situation, the shopkeeper recommended the so-called "cashmere yarn 880 yuan per Jin".

The reporter picked up the barrel yarn and looked carefully. There was no brand name and manufacturer, let alone quality inspection.

"Is there any fur yarn?" asked the reporter tentatively.

The shopkeeper shook his head and said, "no, if you want, we can get it."

To tell you the truth, these brands are posted on us. Even if you buy leather skin cashmere yarns here, they are fake.

The reporter then asked, "how much does it cost to customize a 350 kilogram cashmere sweater with 880 yuan a kilogram of cashmere yarn?" the shopkeeper said without hesitation, "it's more than 800 yuan".

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Fake experts who add additives are also hard to distinguish.

Through many channels, journalists have learned that many businesses have a "tacit agreement" for fraudulent consumers.

At present, counterfeit cashmere sweaters are increasing year by year.

According to the latest survey data, the proportion of "false cashmere sweater" in the whole cashmere market has reached 30%, which is mainly driven by huge interests.

Assistant Manager of Shanghai P P Dlandma Textile Co., Ltd., Xie Yuxi, revealed that some illegal businesses first doubled profits on cashmere yarns, followed by ordering cashmere sweaters. For example, consumers had to order a 300 kilogram cashmere sweater. If they used 680 yuan a kilogram of yarn, plus labor costs and accessories costs, they would only need more than 300 yuan, but merchants would receive more than 600 yuan of consumers.

"Businesses not only sell twice as much yarn as they do, but even a good cashmere sweater is doubled."

What is even more frightening is that these yarns contain a 40%~60% of cashmere, which is far below the national standard of cashmere sweater.

The cashmere sweater made of these yarns feels stiff and faded, so the merchants will add softening agent and fixing agent when making the order.

These additives are difficult for experts to distinguish, and can cause some harm to the human body.

As for the so-called "foreign trade cashmere sweater" sold in some small shops, there are also problems in the content and quality of cashmere, and some counterfeit cashmere sweaters cause greater harm.

According to Xie Yuxi, a lot of enterprises have been fighting around, but fake cashmere sweaters are emerging one after another.

The main reason is that Shanzhai brand cashmere sweater can make huge profits.

For example, the cost of a fur and cashmere sweater is between 600 yuan and 1000 yuan, while the total cost of a cottage sweater is between 100 yuan and 400 yuan.

If the unified retail price of the market is 1580 yuan, then how much can a cottage sweater earn?

Tips

How to distinguish true and false: see whether the touch is hard, not hard, and itchy.

In the face of the complicated and complicated cashmere sweater market, how to identify the general citizens? Xie Yuxi suggests that people should first distinguish their cashmere sweaters from their hands. The good cashmere sweaters are rich and soft, and the cashmere sweaters are very hard to handle, and the direct contact with the human skin will have a prickle sensation.

"Only cashmere sweaters with a content of more than 50% will have more obvious touch, so this method is applicable only to high-grade cashmere sweaters."

For those low price cashmere sweaters, the public can not only recognize the brand and see the cashmere content, but also gently extend the cashmere sweater. A good cashmere sweater will be restored to its original shape in time.

As for the so-called cashmere sweaters under the price of less than 500 yuan, he suggested not buying them.

In addition, buying cashmere sweater is best to choose the brand produced by regular enterprises, and the best place to choose is a special store or store in a big shopping mall.