How To Run A Chain Store For You?
chain The development of enterprises is becoming more and more rapid. However, the problem of stores is a difficult problem for managers. The author has been engaged in chain consulting for a long time. According to our consulting experience, we have summed up the common features of chain stores. Operate There are ten problems.
First, the daily management of stores unordered service. quality There is no guarantee.
As a consumer, most of us have encountered such a situation: when you arrive at a restaurant, the hostess is very beautiful. You are welcome to come and invite you into the restaurant. But when the restaurant is in a tense situation, the waiters run around. After standing for a long time, after looking at it for a long time, I finally found a table to sit down, and the leftovers kept on the table were left uncollected. You waved constantly: "waiter! Waiter!"
Finally, a beautiful little girl came over with a very good attitude: "excuse me, sir. I have kept you waiting. Would you like to pay the bill? "Then you were dumbfounded. You could not tell the waiter that you had not eaten yet. This exposes the confusion of the daily management of the shop. It is this kind of disorderly management that keeps customers away from us.
Second, staff lack of skills training, busy and constantly making mistakes.
This problem is believed by many friends. Without good training, it is easy for others to work very hard. In the shopping guide link, even without training, shopping guide is constantly driving away your guests.
Third, store team cohesion is not strong, staff cooperation is not smooth.
Chinese people are generally intelligent and imaginative, and have not received vocational training. For one thing, a think that's the way to do this. B thinks there is no standard of measurement for changing that way, and there is no way to reach agreement. For example, many restaurants encounter such problems; the lobby manager and the chef disagree.
Why do we not agree with each other? The lobby manager complained that it was difficult for us to sell the dishes to our customers. The chefs often said that they didn't prepare ingredients, so that we could apologize to the guests, so they wouldn't get more ingredients. The chef was also complaining: we had a lot of vegetables, but your lobby didn't sell, and many materials were wasted. Let's go in. In fact, experienced people know that this problem is not difficult to solve. As long as we standardize the communication process well, the problem will be solved naturally.
Fourth, the working mood is not high, and the sense of burnout increases.
The joy of work itself is limited. Shop floor workers are often very motivated and efficient at the beginning of their work. After a while, I found that work experience has improved a lot, but work efficiency has been reduced. This is due to the lack of competition and incentive mechanism in the shop design, and there is no regular theme activity. The burnout of the employees will not only affect the work efficiency, but also destroy the customers' desire to buy.
Fifth, store managers are often tired but unable to improve store performance.
Many of our shop leaders come from the front line and think that management is an example and everything takes the lead. As a result, it is found that every day is tiring to death, and the level of employees is still not as high as before. The reason is that there is a lack of scientific methods. Why is this? The reason is very simple: there is no precipitation experience to form standards, lack of standardized management, irregular management is easy to involve too many managers' energy to deal with all kinds of unexpected situations, and has no time to take into account the business analysis and management activities that they should really devote themselves to.
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