Big Mistakes In Sales

In fact, sales are not just talking with people. They only express their simplicity. They also need tough character and meticulous mind.

I've been doing this for years.

Work.

When I was a part-time worker, I was counted on the door of sales through the teaching of department managers, my excellent colleagues, and my own grope. I also summed up some experiences and slowly came up with a general idea. Now I would like to sum up some experiences that I can think of at the moment.

I can not tell you any great truth. After thinking for a long time, I would like to sum up some mistakes that salesmen often make.

Let's encourage each other.

I think people will succeed if they make fewer mistakes.

The first mistake often made is not to show self-confidence or to overestimate oneself.

Self confidence is a common problem for beginners. They feel like visiting customers without a bottom. They do not know how to express, do not know how to communicate, and recommend themselves.

Of course, if we visit more customers, we will naturally have the bottom. What can new people do?

My suggestion is adequate preparation.

To tell you the truth, friends who visit customers often may know that sometimes

Offices are often spoken in a few words, and often come out very seldom. How you make good use of these ten minutes is a great learning.

Many excellent

People, for their ten minutes' performance, have done 10 or 10 days' preparation. They have made preparations for their clients' age, sex, hobbies, interests, conversation ways, and so on. What's more, they should ask the questions around the customers' needs and how to express them more accurately.

And so on.

In fact, although these seem complex, but if you often let yourself do it according to this, you will be able to handle it slowly and skillfully.

In the same way, it is also very harmful to overestimate oneself.

Arrogance makes customers feel conflicted.

These two problems are psychological problems.

Actually, sales are not just about people.

It can only express that simplicity, but also requires tough character and meticulous mind.

Being patient allows you to slowly guide your customers to your thoughts. This process may be slow and difficult, but it is necessary. Patience is especially important. The anxious mentality will only scare away the customers or make the customers conflict.

Now most companies will let

People make plans and summaries, some do monthly plans and summaries, others do weekly plans and summaries.

Everyone in my company makes a summary and plan every day.

Only with clear plans can we have clear ideas and actions.

Some employees arrive at the company every morning, then sit there staring in a daze, and then think about what to do today. After thinking for a long time, they remembered that a customer had not contacted for a long time, so they called him to call on him temporarily. After they finished, they hurriedly packed the information and hurried to the customer. They sent information, said a few words, and returned to the company in the evening.

Ha-ha.

Imagine this kind of sales work useful?

Even if I go out every day.

By the end of the month, the salesperson's performance was zero. That's for sure.

Many salespeople are very busy all day and visit three to five customers a day, which is very diligent. But it is strange that by the end of the month, his sales volume is very unsatisfactory (especially item sales, which is not very suitable for those fast moving consumer goods or low value products).

Why?

I feel that he is not looking for the right direction, aimlessly searching customers, visiting clients aimlessly.

This is also a mistake. Look at those excellent salespeople. They often go out two or three times a week, but sales are very good at the end of the month.

I feel

Actually, it's not just hard work. It needs brains.

So always look up at the direction and work hard.

Many salesmen visited the customer 10 times, and later asked him how old the customer was.

He could not answer for a long time, and finally said that he might be more than 40 years old.

In fact, these are trivial things, there is no need to study carefully, but we can see a salesperson's degree of research on customers.

Imagine that you haven't even understood some basic information of the customer. How can you expect him to negotiate with you for millions of orders?

Why should he trust you?

In fact, 80% of customers choose that you are not the only one who values your price.

If you can only win customers by lower prices than others, then the company does not need to find a university student to do this thing, and primary school students can do it.

Ha-ha.

Therefore, too much reliance on prices is often the means too single, poor performance of sales skills.

Many sales staff faced with more complex customers, did not clarify the relationship between the characters, did not figure out what kind of people through these procedures to complete the decision-making process.

Such a mistake is 100% failure in the face of large bidding.

In fact, there are one or two more complicated customers. The rest are all false or unimportant characters. They can hardly take notice of them. And when new people do sales, they often see a person in their customers and treat him as God. They are careful to wait for fear of offending. In fact, there is nothing wrong with that, but you are not right to highlight key figures.

This is easy for most people to make when they sell projects.

Salespeople are often very anxious to expose their product characteristics and product plan advantages to customers. In fact, most of the project sales are rational. Premature exposure will only become the target of opponent attack, or become the object of customer research. At the same time, it will also expose the shortcomings of your products too early.

At the right time, it is very important to take out the characteristics of our products and give the competitors a fatal blow.

This is actually a common problem of many newcomers. After customers, it is a narrative, from their products have been talking about their company's situation.

After that, he came back and asked the customer what he thought.

He did not know, then asked the customer's demand points, he did not know...

Then we have to ask him, what are you going to say next time you go to a client?

After the product is sold, it will disappear. Customers feel that your product is very good and want to recommend you to a friend of yours.

In fact, this is a very stupid practice.

Visiting customers who buy your products will save much energy and better results than your new customers.

Editor: vivi