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COTTON USA TM Joined Hands With People In The Industry To Witness The Journey Of Cotton Innovation.

2018/6/15 9:23:00 53

Cotton InnovationAmerican International Cotton AssociationBeijing

In June 13th, the International Cotton Association (CCI) hosted the 2018 China Cotton Day event at Westin Grand Washington D C Hotel, Beijing. During the period, 6 technology partners, together with the innovative products of COTTON USATM and technology perfect combination, appeared at the exhibition site of "WHAT S NEW IN COTTONTM" (new cotton innovation). In addition, Chen Wen, an internationally renowned cowboy master, also came to the field as a heavyweight guest to witness the innovative journey of American cotton.

China Cotton Day attendees and fashion show models

In the speech, Karin Malmstrom, director of China and Northeast Asia, said: "with the continuous improvement of the global economy and people's material living standards, the sales of functional textiles blended with cotton blended and cotton fiber are also growing." Mao Kailin Therefore, this event is mainly focused on the importance of using innovative technology and precision agriculture in cotton production and providing sustainable development for the agricultural sector.

Speech by Karin Malmstrom (Mao Kailin), director of China and Northeast Asia, American International Cotton Association

Ted Schneider, President of the international cotton association, said: "we are committed to adopting new technologies as the key driving force for sustainable development and promoting the spanformation and development of sustainable agriculture." In addition to the innovation, Mr. Roger Gilmartin, technical consultant of the international cotton association, also mentioned in his speech that the US cotton will continue to become a high-quality cotton spinning fiber with the characteristics of lower fiber loss, better operational performance, higher cotton quality and more significant economic advantages.

Speech by Mr. Ted Schneider, President of the international cotton association of the United States

Speech by Mr. Roger Gilmartin, technical adviser of the international cotton association of America

Referring to the future development trend of global cotton, Karin Malmstrom (Mao Kailin), director of China and Northeast Asia, said that since 2000, the demand for synthetic fiber has increased significantly. However, the demand for cotton has increased slowly during the same period, though it has been on the rise recently. Based on this phenomenon, innovation combined with technology is the new trend of the future development of cotton in the United States. Therefore, in the static exhibition area of "WHAT 'S NEW IN COTTONTM?" (new cotton innovation), the American International Cotton Association shows the innovative products of perfect combination of cotton and technology for the guests.

Activity site "WHAT 'S NEW IN COTTONTM?" (new cotton innovation) static exhibition area

Ms. Mao Kailin told guests that we have always maintained close relationship with our technical partners and strive for product innovation. At present, the American International Cotton Association and its technical partners have a number of proprietary technologies, such as PRONEEM technology, which has superior dust mite effect, can produce SolucellTM technology with soft, light and fast drying characteristics. Life Natural technology has the effect of natural antibacterial and odor elimination. The technology of Celliant Dry technology makes people feel more comfortable after exercise. Dry ProtectTM technology can keep clothes clean and comfortable. SigNature T T technology can provide traceability for covering the entire textile supply chain, TryCo. technology takes comfort and elegance, and ZERO-D is a clean and sustainable technology, ensuring zero fuel and zero emissions.

"WHAT 'S NEW IN COTTONTM?" (cotton new idea) functional fabric fashion show

In addition to innovation and functionality, American cotton is actively working with fashion designers to design avant-garde costumes. At this event, the American International Cotton Association has brought the renowned Oriental and Western Cowboy master Chen Wen and Mr. Adriano Goldschmied to join hands to create the 2018/19 autumn and winter cowboy fashion show. Through the different design concepts and artistic expressions of East and West, innovative technology and functional characteristics are adopted. Fabric Matching Chinese traditional Miao embroidery and oil painting art, perfect integration of fashion and technology innovation, and interpret cowboys. fashion Passion and inspiration.

Mr. Chen Wen and Mr. Adriano Goldschmied work together to create the 2018/19 autumn and winter cowboy fashion show.

Through the guest speaker sharing, interactive exhibition and fashion show, this event shows us innovation, creativity, technology and fashion Continuous exploration in the field. As Mr. Ted Schneider said in his speech, "the goal of COTTON USATM is to be the first choice for brands and retailers that insist on buying and using sustainable and responsible production of cotton fiber."

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