Massimo Degl Innocenti 2016 Shanghai Autumn Winter Order Will Be Held.

As a brand founded in Italy in 1994, the Massimo Degl 'Innocenti brand already has many sales outlets in Europe, the United States and West Asia.

In 2016, they officially entered the Chinese market and appeared on the SMK autumn and winter 2016 Shanghai autumn winter order conference in April.

With its excellent workmanship and super high performance price ratio, it has been sought after by many boutiques and buyers in China.

Designer Massimo Degl'Innocenti also expressed confidence in the Chinese market.

Designer

Born in Florence, Italy, in 1955.

Childhood Massimo Degl'Innocenti is growing up with antiques and high fashion magazines.

When he was 10 years old, he began to read Italy fashion magazines and was deeply attracted by the content.

At the age of more than 10, Massimo Degl'Innocenti began designing clothes for herself and others.

Massimo Degl'Innocenti graduated from the famous Rhode Island School of fashion design in Paris, France.

The knitwear he first designed in 1976 officially started his career as a fashion designer and worked as a designer in famous French brands such as Ungaro and Tarlazzi in Paris.

He worked with Emanuel Ungaro, Angelo Tarlazzi, Guy Laroche, Lanvin, and then returned to Italy. In 90, he began to work in Italy.

He has been working in partnership with other famous brands in Italy for a long time, and he has launched a new series with Valentino.

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In 1994, he launched his own brand designer Massimo Degl 'Innocenti, which has entered the world's leading boutiques, collection stores and department stores, such as Beverly Hills, New York Bendel and SOGO Department Store in Osaka, Japan.

In 1997, it released its own brand Massimo Degl'Innocenti for the first time in Milan fashion week in Italy, and for the first time, it displayed its brand in Terrazza Martini, the most important fashion show in Italy.

In addition to his name brand, he also cooperates with some light and luxurious fashion brands in Italy, such as MiuMiu, Pinko and other famous brands.

Massimo Degl 'Innocenti knows how to design, cut and conceive, but these are only basic skills for a well-trained designer. His unique talent and understanding of clothing make him design a great success from every garment.

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The brand Massimo Degl 'Innocenti pays attention to detail and style, and has a strong sense of design. It emphasizes the perfect collocation between design and color and brings out a strong Italian style.

Fashion is not just about dressing, it is also an attitude towards life.

Massimo Degl 'Innocenti's long romantic romantic style, coupled with exquisite and comfortable tailoring, is sure to be unforgettable once it has the opportunity to contact it.

Massimo Degl 'Innocenti is a unique, young and dynamic brand in the fashion world. It is an excellent choice for a strong, determined and fashionable woman to show the most perfect side and to highlight the charm of women's independence and self-confidence.

Massimo Degl'Innocenti uses zero defect materials, super beautiful women's stripes, precious materials and excellent colors to make women experience the most beautiful dress lines.

The Massimo Degl'Innocenti series is very rich. Apart from the fixed mainline series, it also introduces a series of features between the seasons. In 2015, the new cashmere knitwear series "O R A" was launched to develop the global market.

All the year round, we can meet the needs of the market and attract the supporters' eyes to lay the foundation for the success of the brand.

In order to make this pattern effective, the brand design team has a fine division of labor. Each team is independent and focused on a series, coordinating and creating individual series of styles echoing together, synthesizing a harmonious main series, and extending this mode to marketing and display.