The EU Intellectual Property Office Reports That The Quality Of Shanzhai Is Worrying.

All along, cottage products are a headache for brands.

Not long ago, because of the big guns in the report data, such as Nike, Rolex and LV, they chose to intensify their efforts to imitate fake counterfeit products.

Recently, the EU Intellectual Property Office has issued a research report.

It is reported that the report mainly studies the relationship between the global fake market and economic and trade.

The source of data is mainly from products other than audio-visual products, such as

Jewelry and other products research.

According to the research report, the global counterfeit market recorded a total of US $461 billion in 2013, accounting for 2.5% of the total world trade export volume of 179000 billion US dollars.

At the same time, the export volume of counterfeit products in the EU is increasing year by year.

In the report, unfortunately, I am honored to be on the list of the great heavenly kingdom - China.

Due to the fact that domestic supervision of counterfeit goods is still insufficient, 63.2% of counterfeit goods seized by global customs were made in China from OECD and EUIPO, and this data has increased over time.

Although in this report, the great Celestial Empire is unfortunately on the list, but from the recent time,

Flooding in China has also led to a higher probability of outflow.

In addition, supervision departments have also become the focus of urgent need for improvement.

It's not just counterfeiting foreign high-end goods, even domestic brands.

Loss of confidence in products.

Domestic brands such as Anta and Lining are also very serious in China.

Therefore, how to avoid or even eliminate such a situation is very alarming.

If a country's national enterprise can not even get better protection and make the counterfeiters so rampant, it will also damage the enthusiasm of the brand.

Although in some parts of the country, the main business platform for counterfeit products is committed to counterfeiting, it has little effect.

The report said that the counterfeiting will seriously damage the credibility of large companies and luxury goods industry, on the one hand, it also undermines the healthy development of the economy.

The report also shows that shoes are the most popular category of counterfeit makers, and handbags and perfumes have also become the "stuff" of counterfeiters.