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H&M Beauty Series Listing Unstoppable

2015/10/5 16:06:00 74

H&M Beauty SeriesH&MBrand Strategy

  

H&M

This autumn is the launch of a new beauty product. It is revealed that the series will replace the H&M before.

Beauty makeup

Product line.

The brand has hired a professional beauty research and development international team to develop an organic cosmetics series, from skin care to hair care, nail polish and other products.

According to sources, each season will work with other popular designers to launch limited edition beauty products.

The H&M Beauty product line is divided into two levels.

The high-end series is dedicated to passion.

Designer

The series of consumers are set from Comme des Gar ons to Isabel Marant.

H&M beauty concept designer Sara Wallander pointed out: "because make-up can change a person, this is a very interesting experience, so we named the make-up series" fashion for the face ".

H&M Beauty covers up to 700 products, including cosmetics, beauty tools, skin care, bath and body care products, and hair care products. The product packaging is novel and attractive. The product line has been extended to 900 brand stores worldwide, and will also be sold in e-commerce platform hm.com in October 1st.


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