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Yamamoto Teruji Joined Hands With Sanrio To Launch A New Brand 'Kitty' S

2015/3/20 20:32:00 80

Yamamoto Teruji Joined Hands With Sanrio To Launch A New Brand 'Kitty' S

This may be one of the most incredible cross-border cooperation in fashion: the famous Japanese fashion designer Yamamoto Teruji and Hello Kitty's parent company Sanrio (San Li Gu) jointly launch a new brand: Kitty 's. Yamamoto and his team are responsible for product development, production and brand promotion; Sanrio is responsible for providing personas, store operations and product sales.

As report goes, Kitty 's Products sold include: T-shirts, Hello Kitty and My Melody, Polo shirts, sportswear and jackets. In the future, other products, such as backpacks, will be launched. Handbag , Baseball cap And iPhone mobile phone shell.

Kitty 's plans to open two stores: the store in the Isetan department store in Shinjuku, Tokyo, will open in March 25th; the Osaka store will open with its shopping mall in April 2nd.

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Zara's parent company Inditex group recently announced its latest financial results. The net profit for the fiscal year ending January 31st was 5.2% gain, net profit of 2 billion 500 million euros (about 3 billion 300 million US dollars), slightly higher than the market expected 2 billion 490 million euros, and net sales increased 8.3% to 18 billion 100 million euros (about 23 billion 800 million US dollars) throughout the year.

According to the company's financial report, from February 1st to March 14th this year, the sales of physical stores rose by 13% in fixed currencies, which means that sales growth in 2015 will accelerate. Inditex group said it will continue to expand its store and new online market business.

In the past year, Inditex group has opened 343 branches in 54 markets, bringing the total number of shops to 6683. But because of the rising cost, the annual expenditure is 1 billion 400 million euros (about 1 billion 800 million US dollars). On line sales, South Korea and Mexico have joined the company's 27 e-commerce market, while three markets such as Taiwan, Hongkong and Macao are expected to increase online sales this year.

"In view of the performance of the company in recent years, a special profit sharing plan has been approved. In the next two years, the employees will share the profit growth of Inditex group. All over the world, all employees who have worked in a group for over two years, including shops, manufacturing, logistics, creative and subsidiary employees, will be eligible. Inditex group said. The eligible beneficiary staff is about 70000 people, who will get 10% of the annual profit growth, which will not exceed 2% of the company's annual gross profit.

Inditex group is one of the world's four largest fashion retail groups from Spain. Its brands include ZARA, Pull and Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, Uterque, and Stradivarius eight brands. ZARA is one of the most successful and considered to be one of the most valuable brands in Europe.


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