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Ningbo Cheongsam Customized To Usher In The Peak Season

2014/3/31 10:54:00 22

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The women who love the beauty can finally unload their heavy coats and wear the colors of spring. clothes Some female consumers, preparing for the coming summer, began to customize cheongsam to show their graceful figure. Yongcheng's cheongsam custom market also ushered in the peak season.


"Although the cheongsam has been launched just after the year, there are already more than 20 friends placing orders, so we can see that the market potential of Ningbo is still great." Yesterday afternoon, a high-end clothing Gochasena, the head of the custom shop, told reporters.


  



 


  Prices of cheongsam rose year after year


"Cheongsam is mainly worn in May and June, plus manual customization time is longer, so a lot of beautiful women's friends are coming to order after the Spring Festival." Ge said that the business is not bad at present.


According to Ms. Zhang, the boss of a cheongsam shop, the price of Cheongsam in the shop ranges from 1000 yuan to 4000 yuan according to the price of its cheongsam, and the price of the cheongsam like satin fabric with flowers is basically less than 2000 yuan, and the cheongsam with pure silk embroidery or dragon and phoenix pattern is naturally priced higher because of pure hand-made. Taking into account the price increases and the wages of workers, Ms. Zhang said that the annual price of Cheongsam in the shop will rise by 100 yuan to several hundred yuan.


During the interview, two women dressed in fashionable clothes entered the shop to pick up cheongsam and asked questions about custom-made. When they learned the price of a silk cheongsam, one of them sighed, "I made a similar style cheongsam in this shop a few years ago. At that time, it was only 600 yuan, only half of it now. Prices have gone up, and cheongsam prices have gone up a lot. "


  The long-term market is more stable.


Although cheongsam prices have risen year after year, the market has been relatively stable in the long run.


According to the reporter, there are several cheongsam custom shops near Xiaowen street and West River Street near Zhongshan Park, but in recent years there are fewer and fewer places for making cheongsam.


Ms. Zhang told reporters that there have been some interesting changes in the purchase and customization of cheongsam customer groups. "In recent years, more than 20 year old young people have become more numerous. They are willing to go to the store to customize cheongsam for everyday wear. Unlike in the past, the cheongsam is basically a large family or a woman of a much older age.


Ge khna also found that most of her clients were around 35 years old, which was quite different from the general expectation of customers.


In addition, cheongsam is also very popular among overseas students and visiting foreigners in recent years, with the continuous going abroad and the internationalization of Ningbo.


"Seven or eight years, many overseas students will come to me to do two or three sets before going abroad. cheongsam Used to participate in some dance or more formal activities. " Ms. Zhang told reporters, "and foreigners in Ningbo will come to buy a few sets of experience, the cheongsam will not be too expensive, it is more practical."

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