Swiss Watches February Warmer Exports Increased By 7%

Rui table industry signs of warming, following the January Rui table Export volume An increase of 5.6%, an increase of 7% to 17.130 Swiss francs in February, of which the export of watches increased by 7.2% to 1 billion 610 million 200 thousand Swiss francs.

In February, the export market of Rui watches exported to Hongkong was strong. The haze of the past year has risen to 18.7% to 349 million 900 thousand Swiss francs. The mainland has dropped 0.7% to 101 million 100 thousand Swiss francs to fourth. The United States still maintains the second largest market. In February, the export of Rui watches reached 180 million 400 thousand Swiss francs, an increase of 4.4%. The Japanese market performed best, with an increase of 44.6% to 107 million 200 thousand, and the Swiss Franc seized third big market positions. The German market was exacerbated by a decline of only 93 million 200 thousand Swiss francs, a 7.6% decline in exports and 3.3% to 88 million 500 thousand Swiss francs in the UAE market.

In February, all exports of Swiss exports rose, Switzerland. Clocks and watches The Federation expressed optimism for the Swiss watch market in 2014, saying it met expectations in the first two months.

Since the second half of 2012, Rui table Exports to mainland China and Hongkong continued to be weak. In 2013, the increase was only 1.9%. At the end of January, the 2014 Geneva watch and clock show was also focused on "China". The market is worried that with the slowdown of China's economic growth, the "China bubble" of the Rui market is facing a breakdown.

After the steady change of the Chinese government, the gift consumption will continue to grow, but this desire has failed again and again. China's anti-corruption campaign is not only showing signs of cooling down, but on the contrary, the most recent is Xi Jinping, chairman of China, stressed in January 14th that it will maintain the high pressure of punishing corruption.

Compared with the large watch group, Swiss independent tabulation companies perform better. Swiss wrist watch brand RichardMille Richard Miller recently released its 2013 performance report, earning 132 million Swiss francs in 2013, an increase of 17.86% over the 112 million Swiss Franc in 2012 and an annual output of nearly 3000.

In 2001, the French RichardMille Richard Miller, who founded the same name watch brand, set an annual revenue of 150 million Swiss francs and an annual increase of 3300 in 2014.

The brand will launch eight to nine new watches this year, and the women's watch with strong demand is the focus of its development. RichardMille Richard Miller expects revenue to grow by 14% to 150 million Swiss francs in 2014.

Other watch brands, such as Parmigiani Palma Jonny, grew by 17% in 2013, and expected to grow by 15% in 2014. Audemars Pigeut AudemarsPiguet expects to have a digit growth in 2014.