Phisix Was Bought By Ebay For Hollywood Special Effects To Move To Virtual Fitting.

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< p > according to TechCrunch reports, the US electricity supplier giant eBay bought 3D virtual garment technology startup company PhiSix Fashion Lab.

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< p > PhiSix was founded by Chinese computer engineer Jonathan Su in 2012. He is a computer Ph.D. from Stanford University and a former Intel scientist. She is good at computer effects. His computer simulation technology can be used to simulate human action in real life in movies, such as today's Hollywood DreamWorks, ILM and other production companies.

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< p > in line with the purpose of bringing movie effects into the daily consumption field and promoting the purpose of network purchase < a href= "//www.sjfzxm.com/news/index_c.asp > > dress experience < /a >, PhiSix can realistically simulate the dynamic performance of clothing on people by referring to the pictures, edition information and other information of clothing.

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< p > online shoppers can see "a href=" //www.sjfzxm.com/news/index_c.asp "dress > /a" on the Internet, whether they fit on their bodies, how they look, and what changes will happen when people put on this dress in different scenes.

PhiSix can also provide clothing size recommendations based on user input basic volume data.

The whole virtual fitting experience is very similar to that in the store.

The technology also has the function of online shopping guide.

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< p > this small company has only three engineers. Besides Su, the other co founder and a core member are all Indians. After being acquired, they will join the innovation Department of eBay.

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< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > eBay < /a > indicates that this technology will be applied to many product lines, including online shopping mall, mobile phone application and so on, eBay Enterprise application of the third party seller users can also enjoy the service.

EBay hopes that this technology can avoid customers' concerns about buying clothes online and not fitting them in person.

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< p > although there are many virtual fitting products on the market have been developed, but they can never replace the real fitting experience. EBay thinks that PhiSix represents the right direction of development, and it will play a huge role in completely subverting traditional retail.

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