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The Luxury Industry Is Polarizing And Luxury Goods Are Improving.

2013/6/11 11:16:00 22

Luxury IndustryLuxury GoodsIndustry

Less than three years ago, almost all European luxury goods groups experienced a period of rapid development, achieving an increase of 25% to 30%.

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Less than P, but the harsh economic situation is beginning to affect some of the luxury goods giants.

In addition to Todd, the growth of the leading group of luxury goods companies such as Louis Weedon or Gucci has also been weak.

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< p > this phenomenon has been aggravated in the past six months, and there has been polarization in the luxury goods industry.

Major groups such as Prada, Hermes, the peaks and the Philippines are not affected by the crisis, while others are forced to face reality.

The Tiffany Jewelry Group announced that its profits declined in 2012, and that the life of the company was also tough.

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< p > Ernst & Young partner Kaklin Ma Xia analysis, Chinese consumers demand more for Prada, chanel and Hermes. They believe that these brands are value preserved.

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P, managing partner of Boston Consulting Group, said that the demand for luxury goods in emerging countries is getting higher and higher.

Now there is such a generation of Chinese women who buy famous brands for themselves instead of showing off to others.

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< p > Louis Weedon's brand is affected by this new consumption behavior.

Wood, partner of Ernst & Young accounting firm, said that there has been an oversupply of Chinese Gucci products and Gucci products.

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< p > Louis Weedon's initial signs of slowing sales increased at the end of 2012. Sales of fur fashion products almost stopped in the first quarter of this year.

Analysts agree that this weakness for the first time since the fourth quarter of 2009 is very disappointing.

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