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Dior And Other International Brands Are Preparing For The Baby Luxury Market.

2013/6/2 21:09:00 43

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Princess P will be the first child to be born in July. The major luxury brands have begun to offer fans gifts for the Royal baby, and take the opportunity to pry the baby market.

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< p > from the plan of the major brands, the top of the list is the $20 thousand and 900 (Cinderella 128 thousand and 600) Cinderella baby crib. The American music queen Beyonce snapped up the bed for her baby daughter ivy in 2012.

The second price is nipple with a value of 17 thousand dollars (about 104 thousand and 600 yuan). The nipple is made of 14 carat platinum and is set in 278 white diamonds.

Equally valuable is the same baby bath that Beyonce bought for his daughter. The bathtub was set with SWAROVSKI crystal, worth 3800 US dollars (about 23 thousand yuan).

The website that sells the article said with a sensational introduction: "in this bathtub suitable for Prince and princess, your love for children can spread from scratch to small toes."

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"P" ironically, the money can also be incredibly expensive.

Aspery launched a pure silver kangaroo saving tank for 3900 US dollars (24 thousand yuan) and another piggy bank for 2650 yuan (about 16 thousand and 300 yuan).

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< p > it is reported that pram is still the highlight.

The famous baby car brand Silver Cross and luxury car manufacturer Aston Martin jointly launched a $3100 baby car with a value of about 19 thousand yuan, and claimed to be "the world's most unique pram".

The plush toys in baby carriages also bring business opportunities. GUCCI (Gucci) makes great efforts to build "a target=" _blank "href=" //www.sjfzxm.com/ "leather" /a "Teddy Bear, priced at 1030 US dollars (about 6338 yuan).

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The famous luxury brand Dior (P) is also not to be outdone. Its ballet a target= "_blank" href= "//www.sjfzxm.com/" > shoes < /a > series includes the baby girl's conjoined baby dress, a target= "_blank" target= "hats" > hat "<" and bib, priced at 435 US dollars (about 2677 yuan). "Dior"

GUCCI's male version of "three piece" is asking for $285 (about 1754 yuan).

Hermes pays attention to details, launching a bathrobe and towel with a value of 810 US dollars (about 4985 yuan), and a cashmere stocking worth 230 US dollars (1415 yuan).

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< p > these expensive gifts are obviously not suitable for the general public, but they show the strength of these high-end brands in the baby products market, and have not made a good marketing advertisement for their future entry into the baby products market.

When the luxury consumption of adults is depressed, it is hard to ensure that children will not be regarded as the next "rocking Qian Shu".

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