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The Development Of Functional Professional Wear Market Needs To Be Based On The Integrity Of The Industrial Chain And The Perfection Of The Value Chain.

2013/5/13 19:08:00 27

Professional Wear MarketProfessional Wear And Market

< p > by the China professional wear industry association and Tsinghua University Academy of Fine Arts < a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > Art and Design Institute jointly sponsored the "functional clothing industry chain cooperation seminar" has far-reaching significance.

The reason why we put forward this proposition is of historic significance to China's professional wear industry in the period of industrial pformation. It has a significant role in promoting and upgrading the industry's core competitiveness.

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< p > < strong > realizing the deep cooperation between enterprises in the functional clothing industry chain is urgent. < /strong > < /p >


< p > China professional wear industry association attaches great importance to the construction of the industrial chain of professional wear, and focuses on "changing the main line of economic growth mode, taking science and technology as the guide, fabric as the foundation, creative design as the soul, subdividing the profession, elongating the industrial chain, cultivating expert enterprises, building the high-end market, and driving the whole industry as a whole" as the overall guiding ideology of industrial development.

One of the vice presidents is responsible for the establishment of the industrial chain.

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< p > we believe that the functional industrial chain should be linked to the economic activities, economic processes, production stages or economic operations in accordance with the basic requirements of functional functional clothing and internal technical requirements.

Taking product technology as a link, capital as a link, linking up and down, extending downward, forming a chain before and after, forming the overall advantages of the region and industry, thereby enhancing the core competitiveness of functional clothing.

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< p > at present, China's professional wear industry has formed a certain scale, and there are more than 30 thousand professional clothing enterprises throughout the country.

And has shown a distinctive feature, forming a professional fashion, professional clothing, special protective clothing, professional uniforms of four categories of different levels of professional wear consumer groups.

However, compared with the developed countries, the development level of our professional wear is relatively low, the market is not standardized, the sales channels are single and unreasonable, and the market system is not perfect.

The construction of functional occupation wear industry chain is incomplete, and the connection between upstream and downstream business is not smooth enough.

An incomplete industrial chain is not able to advance design, guide consumption and dominate the market.

Therefore, it is imperative for us to create a high-quality functional clothing industry chain and realize the deep cooperation between enterprises in the functional clothing industry chain.

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< p > < strong > the development of functional professional wear market needs to be based on the integrity of the industrial chain to the perfection of the value chain < /strong > < /p >


< p > functional clothing industry chain has relevance.

Its relevance is reflected in the direct link between products and technologies in each link of the main chain.

First, fiber manufacturing, even from cotton and slicing, will provide products, technologies and processing technology with special functions for the production of fabrics and accessories. Secondly, fabric and accessories production enterprises should carry out production and processing on the basis of new technology and new technology. Third, the clothing design department should carry out technology research and development according to the whole process of garment processing, design and process design, until brand packaging design, and finally provide professional finished products; fourth, pfer professional clothing products to end customers, and achieve the ultimate goal of functional professional wear development.

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< p > the correlation between the industrial chain of professional wear is also reflected in the reverse link between the links of the main chain based on information.

In the sales process, the product collects product feedback information and passes the information to the occupation garment processing, occupation design, surface accessories production, < a target= "_blank" href= "//www.sjfzxm.com/" > textile < /a > technology development and other links.

At the same time, we can promote the value chain of the apparel industry chain through the auxiliary chain links of the professional assembly industry chain, and help the professional assembly industry chain to realize value added.

It includes textile and garment machinery, clothing informatization, clothing logistics, < a target= "_blank" href= "//www.sjfzxm.com/" > clothing exhibition < /a >, clothing media, clothing education, clothing consultation, fashion show, < a target= "_blank" href= "http:// www.sjfzxm.com/" > clothing, etc. accessories.

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< p >, therefore, the construction of functional occupation wear industry chain is the first.

In particular, it is necessary to point out that as a functional professional suit, the application of chemical fiber products, the convergence of chemical fiber industry chain is a bottleneck that needs to be urgently opened up, and we need the acceptance of the whole society through our work.

At present, the majority of consumers in China are still in the 6.70 era of the concept of chemical fiber, which is the low-level identification of static electricity, sticky, absorbing soil and sultry.

There is a deep-rooted misunderstanding about the lack of recognition of chemical fiber products.

The western-style clothes made of chemical fiber fabrics by Japanese Tat company, which we contacted, feel their appearance and appearance, and are comparable to wool fabrics. They have the advantages of convenient washing, no deformation and ironing. They are both environmentally friendly and economical.

However, our customers are hard to accept.

How to solve this problem from our industrial chain structure and develop this huge market needs our wisdom and courage.

Because chemical fiber products have the characteristics of technology, functionality and times, they have the characteristics of low carbon, environmental protection and energy saving, and meet the demand of terminal consumption.

Especially in recent years, foreign cotton prices have been lower than domestic prices for a long time, and the price difference is 5000 yuan / ton.

The development of new fibers can not only make up for the shortage of cotton, but also have endless work on the development of functional fiber in the application of cotton instead of fiber. There is a very strong creative space.

Like the fashionable clothing, outdoor clothing, and protective products valued by governments and enterprises at all levels, they are inseparable from functional fibers and fabrics.

For example, the hygroscopic, sweating, quick drying and super Imitation cotton polyester fibers, which are made of Imitation cotton, with flame retardant, antistatic, far-infrared, conductive, UV resistant and environment-friendly new fibers, multi-functional composite fibers, recycled fiber and so on, will be the advantages of our extended industrial chain.

Functional protection products look forward to intensive cultivation, and the upstream and downstream industry chain is expected to link up and create. We need to improve the industrial chain from the integrity to the value chain, in order to create more practical application value for customers.

Therefore, we should solve the problem in terms of working mechanism, trust contract mechanism, communication and coordination mechanism, interest distribution mechanism and competition negotiation mechanism.

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< p > > therefore, we should have a new understanding of the deep integration of functional industrial clothing industry chain from the height of strategy, from the height of enterprise's competitiveness and core competitiveness of the industry. Through ideological upgrading, we will have a leap in cognition and leap in action, and realize the industrial value through the deep cooperation of functional clothing industry chain, so as to make a due contribution to the sustainable development of China's professional wear industry.

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