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Entering The 2013 Asia Outdoor Exhibition, Feeling Clorts'S New Outdoor Concept

2013/5/6 23:42:00 33

2013 Asia Outdoor ExhibitionClorts New Outdoor ConceptClorts "Leisure Body"

< p > < strong > Clorts new outdoor concept -- "leisure body" < /strong > /p >


< p > with the popularity and development of outdoor sports, the concept of outdoor sports which was originally confined to "challenging nature, exploring danger and stimulating oneself" has been redefined. The new outdoor concept from Clorts is no longer just a challenge to conquer nature, but a "leisure style" outdoor way that integrates itself into nature, feels natural and relaxes itself, so as to achieve people's pursuit and love.

< /p >


< p > Clorts to meet the needs of people for outdoor leisure and urban tourism, in the process of product design and production, the technology and fashion are perfectly integrated. After rigorous and repeated field tests, the products are manufactured with professional outdoor materials of international standard, and scientific and technological innovations are made on the basis of the design, which has injected the brand-new design idea of international fashion.

Since the second half of 2012, Clorts Luo Chi has also upgraded its overall channels and upgraded its image.

At the same time, the quality of products and the degree of fashion have also been improved to a higher degree, further integrating the international high-end outdoor shoes production and design resources, and invites the Italy designer team to join the Clorts all-weather outdoor R & D center, giving Clorts new vitality and pushing Clorts to a higher level.

Today, the new store exhibition hall has been completed. The new image of heavy metal style has broken through the usual style of outdoor equipment stores, and has injected noble and noble souls into Clorts.

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< p > < strong > Han Feng + Italy wind = fashion bold > /strong > /p >


< p > it is understood that in 2013, with the pition of brand distribution channels from professional outdoor stores to shopping malls, Clorts Luochi will introduce a new terminal image, and the overall operation of the brand will be carried out by the international strength team.

This exhibition Clorts Luo Chi hopes to brand new image and brand new strategic plan to show partners, and attaches great importance to on-site investment.

This season, the products are injected into the Italy elements on the basis of the original Hanfeng. They are more open and fashionable, and the colors are more daring.

It is reported that at present, Clorts Luo Chi takes Korean designers as the main force and inject inspiration from designers from Italy, Britain and Singapore to make products more internationalized.

At the same time, Clorts Luo Chi has introduced a new fast fashion outdoor travel shoe brand GODOVIC, which is more suitable for the general public consumption capacity. It will meet the public through outdoor stores and shopping malls.

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