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2012/10/26 11:31:00 16

China Fashion WeekUnderwear FashionDesign Competition

 

The organization is more professional.


A brand competition is inseparable from the professional operation and devotion of the organizer. The "Ordifen Cup" China underwear design competition has been highly concerned by the design community for eight consecutive years. It is closely related to the solid work of the competition organizers, especially in the aspects of the theme setting, the management of the competition and the market exploration of the winning works. In 2012, the theme of the Ordifen cup 2012 China underwear design competition was "green dynamic curve". As a mature design competition, it will be held again. environmental protection As a design theme, the concept shows the market orientation of Ordifen brand and the direction of competition for underwear design.


This competition still insists on the three links of the preliminary evaluation, the semi-finals and the finals. The Ordifen International Group, one of the organizers of the contest, is giving full guidance and assistance to the rematch players' works. This competition has received 25 entries from Hongkong and Taiwan, and 695 entries from Italy. After careful selection by the judges, a total of 28 entries were selected for the semi-finals. During the rematch stage, the players made the finished underwear and were further screened by the jury, and finally selected 20 works in Mercedes Benz China International. Fashion Week Stage competition. Finally, Li Xihe's works from the Hebei University Of Science and Technology won the gold prize; the Cao Yang's works of the Northeast Dianli University art school, the flower of dream, and the Yang Minting of Taiwan's pun Ren University won the silver award; the bronze medal winners were Xu Lin from Shanghai Theater Academy, Wang Yijie from Taiwan pun Yan University and Chen Yan Zhu of Dalian Enis dress Co., Ltd.


At the same time with the finalists in the fashion week, there are also the series of winning entries of the 2011 competition. After last year's competition, Ordifen international group selected three outstanding players from the winners to practice in the group. Through the guidance and training of designers, the athletes' understanding of underwear design has been improved in an all-round way. At the same time, Ordifen's excellent designers guide the contestants to improve their previous works, and finally extend this year's competition. It not only introduces new people, new ideas and new works, but also guides and fostering the winning athletes' subsequent growth. This is also the outstanding professional feature of Ordifen China underwear design competition.


With the annual competition held, the impact of competition is gradually improving. In 2012, the trend of gravity driven by Ordifen was stronger.


Lead more power


2012 is an unusual era for China. It is an era of more urgent demand for green design and green life. In the eighth year of the Ordifen Cup China underwear design competition actively promoting environmental fashion, the theme of the competition is "green curve". The aim is to help designers in this new era to actively seek and listen to their inner voice, release the vitality of themselves with curves, and describe the healthy world and pursue a balanced life with fashion.


In the past eight years, from the focus on women's fashion, to dig the connotation of fashion, inherit, protect and innovate Chinese culture, and expand to protect the earth and care for the world environment, and promote the concept of humanistic design. The widening of the theme and the continuous extension of the vision will gradually enlarge the social value of the competition, and also convey the upgrading and integrity of the caring culture advocated by Ordifen. {page_break}


Caring for women, caring for Chinese culture, caring for the earth's environmental protection, Ordifen brand will not only Brand culture Through a variety of marketing activities to guide and guide the consumer market to the attention of fashion, traditional culture, environmental protection, and more substance in products, from production management to surface accessories selection to product design and terminal channels, environmental protection has been run through the entire production chain of Ordifen. The changes in the Ordifen brand and the Ordifen Cup China underwear design competition have not only gained recognition and attention from all walks of life, but also made an important step for the fashion culture and internationalization of China's underwear culture. It can be said that every change fully reflects the increasing strength of its brand and competition and its rising value.


From the "green movement curve" in 2011 to the "green movement fashion" in 2012, the Ordifen Cup brings not only the new trend and new breath to Chinese fashion, but also the new thinking mode and design thinking. The holding of the competition is constantly promoting the development of China's underwear industry.

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