"First To Go, Then To Pay", Ruian Men'S Clothing Shop To Test The Water Online Shop Payment Mode.
Customers can wear clothes first, and if they are not satisfied within a week, they will be able to refund without any cost for a single cent as long as they are not stained. Recently, a boutique of Anyang road. Men's wear The store's slogan "go ahead and pay the bill" has accumulated a lot of popularity for the store.
"There are many discount promotions in the city's clothing stores, but this is the first experience that I feel comfortable." Mr. Chen, who lives in the XinDa garden, tries to wear a new T-shirt, telling reporters.
The clothing stores in the city are very competitive, and they want to get a share of the competition. clothing The shop really needs some thought. Huang, the owner of this boutique Menswear Shop, told reporters that this new business mode is borrowed from the online shop payment mode. "On the Internet, we choose a commodity to pay the money to Alipay first. If the buyer receives the merchandise, if he feels satisfied, he will pay the seller through Alipay. Mr. Huang said that now many people are accustomed to online shopping, the introduction of this entity store consumption mode, consumers are more receptive.
A bold attempt means taking risks, but the service put forward by merchants is quickly supported by manufacturers, and all goods returned by consumers will be unconditionally recovered by the clothing Brand Company. Therefore, consumers need not worry that they are wearing the style returned by others.
It is understood that the store will set up information files for old customers. Such customers can try on their new clothes for 7 days during the activity and decide whether to pay the bill or not. For the first time, customers in the store need to pay the price of clothes as credit guaranty. The customer will get a small ticket after paying the cash, which says "try it first, dissatisfied with the 7 day, return it arbitrarily", and cover the shop's special seal, so as to ensure that the store can refund the cash as promised.
"Since we dare to launch such an activity, we should take our credit to ensure the rights and interests of our customers." Huang admitted that the introduction of online shop payment mode in the traditional commercial form does not have a more reliable intermediary to ensure that the third party payment of cash can be returned as agreed. But they have the support of manufacturers, so long as customers return clothes are not too damaged, such as a big hole, dye, they will readily accept customer returns.
It is understood that after the launch of the service, the daily traffic volume has surged to hundreds of people. In just a few days, the store has successfully made more than 300 single businesses, of which more than 200 are customers who "wear first and then pay." Mr. Huang said that this activity will last until the end of August. If customers respond well, consider whether to continue to launch the service.
According to the insiders, this consumption pattern is very much in line with modern people's consumption habits. Sometimes consumers will buy unsuitable products without sufficient consideration. "First to wear and then to pay the bill" gives consumers the right to "regret", and also reduces the time, energy and psychological burden brought about by return and business negotiations. The first time customers need to pay cash collateral, but also allow businesses to rest assured. Businesses are being introduced into physical store sales. Online shop payment mode It also stimulates consumption more from the perspective of service customers.
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