The World'S Ten Largest Luxury Men'S Wear Brand

The world's men's wear and fashion industry's authoritative international reference publication "DNR" magazine published the Luxury Institute Research Institute launched by the United States men.

Luxury Institute surveyed around 1503 audiences around the proposition of "top male fashion brand", whose annual household income was above $150 thousand.

All the brands involved will be judged from four indicators: quality, exclusiveness, social status and self enhancement.

The final findings are all.

1.Brioni 7.79

Brioni is the highest ranked brand in three indicators of exclusiveness, social status and self improvement. It is also considered to be the brand that can bring the most valuable space for brand pricing.

Brioni, representing Rome style, has supporters such as Kofi Annan and James Bond. From the 007 era of the Pierce Brosnan era, Brioni is the brand of the top secret agent.

This vector tailored brand has recently entered the field of luxury sportswear, and recently opened its first physical store in Saks Fifth Avenue.

2.Armani 7.75

Although Armani tied with Zegna, it has the highest past sales record among all the shortlisted brands.

On the four index of the index of luxuries, Armani occupies the second place.

Although the "American dancer" has always been the symbol of masculine status for all years of grey, wool yarn crepe and soft material, Armani's product is still the representative of artistic taste.

Last year, Giorgio Armani group's global sales exceeded 5 billion euros.

3.Ermenegildo Zegna 7.75

Zegna and Armani score side by side, but it ranks first in delivering super class quality.

With the development of the times, the strength of Zegna brand has also been improved. Thanks to the American advertising industry, the new shop concept of Zegna and the well praised New York Z Zegna.

4.Ferragamo 7.46

Like the three brands mentioned above, Ferragamo scored far above the average score on the index and additional information of the index of luxuries.

Under the guidance of Massimiliano Giometti, the menswear designer, Ferragamo men's clothing has quickly set up a fashion style with classic eyes, and the effect of this style is very clear.

5.Canali 7.41

Canali also has the crown of an index, that is, the rich customers who are familiar with the brand are most willing to introduce it to the people they care about.

Some retailers say that Canali products have the highest cost performance in their eyes.

Recently, Canali began to enhance its brand image by sponsoring athletes, and promoted its brand concept of luxury and accessories.

Meanwhile, the establishment of their stores in the United States is also progressively developing.

6.Dolce &Gabbana 7.37

Dolce &Gabbana scored an average score on all the indexes of the luxury condition index, and the same is true of the additional information that brings value space to brand pricing.

On Men.style.com, Dolce &Gabbana's autumn and winter shows in Milan this year are the highest hits in the show.

The design of the series is inspired by Kubrick's 2001 space roaming in 1968, which is full of metallic sense.

7.PRADA 7.34

In terms of exclusiveness, social status, self enhancement and price to value ratio, Prada gets higher than average.

With the relaxation of Patrizio Bertelli's accurate purchasing concept, a series of products that Miuccia Prada intellectually challenged has become a reliable and modern, quiet and fashionable garment representative.

Obviously, it is not just the devil who wears Prada.

8.Tom Ford

Tom Ford and Versace are tied together on the composite score, but its brand familiarity is the lowest, and the results of Tom Ford are all above average on the additional information involved in this survey.

In April, the designer's first store opened on Madison street, aiming to reset the benchmark for Luxury Retailing.

At the moment when Tom Ford unveiled his super luxurious flagship store and the latest men's wear series, the global market received the signal from him, ready to welcome Tom Ford's all-out attack.

9.Versace

On the comprehensive score, it is parallel to Tom Ford, but Versace exceeds average in exclusiveness, self improvement and price to value ratio.

In April, Gianni of the group appointed Alexandre Plokhov to guide the brand men's wear line. They are trying to make Versace men's clothing the same brand image as women's dress.

10.BURBERRY

BURBERRY surpasses the average in terms of two indicators of quality and social status.

Last year, in order to celebrate the birth of the brand 150th anniversary, Burberry launched the Icons series and received a great deal of praise.

For the fall of this year, Burberry has launched Burberry Sport, which includes men's wear and women's wear, which is also very helpful in helping people perform well.