The Korean Version Of Men'S Wear Is &Nbsp; The Korean Version Of Men'S Wear Brand Will Also Target The Wedding Market.
Men's clothing this year
Han Feng
It is no doubt that we are in the right position, and with the advent of the peak marriage in the second half of the year, these men's wear in Korean version.
brand
Targeting the wedding market again.
Recently, reporters in the menswear area of department stores in downtown Wenzhou discovered that some Korean men's wear brands, which were mainly single piece casual suits in previous years, have launched a complete set of formal dress this year and are displayed in the most prominent positions in the counters, aiming to compete for the wedding dress market in the second half of the year.
Ziozia is the first choice for Wenzhou young boys to get married and get married in the past two years. The suit is based on high quality fabrics, narrow body cutting and delicate details. It is gradually becoming a top priority in the high-end wedding dress market in Wenzhou.
However, this autumn and winter many Korean version of men's clothing brands are intent on the introduction of the tuxedo suits obviously, which makes Ziozia agent Mr. Yang feel a trace.
compete
Pressure.
"This year everyone wants to have a share in the wedding dress market. Ziozia's dress suit is no longer special."
Mr. Yang said that since the second half of the year officially entered the peak period of engagement, the dress ensembles began to enter the sales period in October, and sold one or two sets a day, and sold four or five units. Although sales were still good, there were more brands with the same style in the shopping mall, and they all launched a dress suit to make this year's competition more intense than ever before.
This year's Korean men's dress market has changed from one brand in previous years to the two largest.
camp
。
One is a set of Tuxedo priced at around two thousand yuan, and the people's route is one or more than 5000 yuan or even tens of thousands of yuan.
Like Ziozia and Blank5space, the price of a suit is at least 5000 yuan.
collocation
Complete will exceed 10000 yuan.
The South Korean brand with the top dress route will be hit by some Korean brand men's wear brand this year.
In addition to the wedding dress market, "many students studying abroad this year are also the target customers of these Korean suits."
Mr. Wen, director of sales at Peacebird and Seasoul, said that in recent years, many high school students and university students studying abroad in Wenzhou prefer to buy a full suit of Korean men's clothing brand because of the dress requirements of schools.
This year, these brands have obviously increased the number of Tuxedo suits. Apart from the wedding market, they are aimed at these student groups, because traditional business suit brands are not suitable for them at all.
"This year, the men's wear brand of Korean version has launched the suit dress, which is to grab the market with the traditional business suit brand, and also forced the latter to learn from them, modify the version, and close up to the Korean version of the suit.
A brand agent said.
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