China Fashion Conference: Igniting The Brand'S Future Engine
October 20th at two o'clock in the afternoon, China
clothing
The parallel meeting of the general assembly, "the power of capital - igniting the brand's future engine" was held at the Beijing International Hotel Convention Center.
Experts from various fields of capital market have conducted extensive and in-depth discussions on the problems of capital in Chinese clothing enterprises.
FDS, founder of China capital and expert committee of China clothing association, Mr. Liu Wenxian, said that the crisis triggered by private lending in Wenzhou recently was called Wenzhou financial crisis. This shows that SMEs in China are still in a very complicated environment.
Therefore, although the theme of the conference is to "ignite the engine of the future of the brand", in today's China, capital not only means a booster for the future value of our business and brand, but also our business today,
Development
And grow urgently needed blood.
The conference is divided into three parts: M & A, listing and new financing mode.
Although mergers and acquisitions may sound remote, in fact, mergers and acquisitions may come to any entrepreneur.
Either merger or acquisition, or participation in mergers and acquisitions, or merger and reorganization.
Mr. PWC, chief accountant of M & A, first introduced the mode and path of M & a carefully, analyzed the pros and cons of equity trading and asset pactions, and set different roles for buyers and sellers in due diligence, while Ge Xiaojun, deputy general manager of Cci Capital Ltd, explained the reasons for M & a and various M & A methods of the company with a large number of fresh M & A cases.
Mergers and acquisitions and listing are two related topics. Some mergers and acquisitions are for the purpose of listing, and some will be better able to acquire money after listing.
Lanbang HUAWEI, senior manager of the Shenzhen Stock Exchange Promotion and marketing department, introduced you.
list
And the specific steps for clothing enterprises to enter the capital market.
In addition, he also introduced the problems that three enterprises are facing, such as asset integrity, incomplete land use rights and related pactions.
Finally, give the enterprise several suggestions: "first, in the long run, the benefits of listing can occupy the target for a long time; second, early preparation, early planning, no hidden danger and legacy; third, establish a correct listing concept, make a correct listing of the stock market, do not blindly operate two; fourth, the enterprise examines its own development stage; fifth, the listing should choose the appropriate sponsor institutions, pay attention to the sponsor level, and sponsor representative business.
spirit
Sixth, the chief executive of a company must take charge of himself, and the chief financial officer must select a professional candidate.
In the last section of the "new financing mode dialogue", Liu Erhai, managing director of Lenovo Investment Co., Ltd. and Tang Bin, President of Shanghai Fuxing Fortune Investment Company, explained the investors' understanding of the clothing industry, and explained the way to attract investors' attention to the audience by taking the investment objects like wheat bags and Costa cards as examples.
One of the most likely luxury brands in China is the liquor industry, the clothing industry.
Zou Xin, director general of Luzhou Laojiao 1573, talks about the high-end liquor making from the company, giving the liquor products the attributes of financial products, providing a new perspective and field for practitioners in the clothing industry.
Director, media center, China Textile Industry Association, China
clothing
Wei Lin, vice president of the association, said in a concluding speech that China's clothing industry is now entering a critical stage. The industry needs capital platform very much and needs to open up capital access. It needs financial institutions and professionals to enrich and enhance the capital awareness and operation ability of garment enterprises.
The three hour meeting ended in applause.
Chen Yongbin, general manager of Zhengzhou leading clothing Limited company, told reporters that he had been making notes during the meeting. These experts studied the clothing industry very well in the capital layer and helped him very much.
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