Western Retailers Target African Markets

According to Ken's business daily, DDT and Global Planet Retail, a well-known retail research firm, points out the ten most attractive emerging markets for multinational retail groups, including Algeria, Kenya, Morocco, Nigeria and South Africa, five Africa. Country 。

These countries are experiencing rapid economic growth and sustained population growth. population Structural youth and retail industry lags behind. Faced with the plight of a sluggish market and continuing sluggish consumption, many retailers in Europe and the US are turning their eyes to the African market to find new growth opportunities, the report said.