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Marketing Behind The "Bauhinia"

2011/6/10 11:29:00 58

Bauhinia Marketing Fund

She is single, over 30 years old, and has a monthly income of HK $40 thousand. Every night, she would wear black. Tights Wearing a blue mask, they visit the cage houses and overpasses of the poor, and distribute HK $100, canned food and instant noodles. She is the "Bauhinia Chivalry" that has swept the three sides of the Straits recently. She said on Facebook that her department was dissatisfied with the fact that the Hong Kong government had no cash in the rich and poor. "Even if the rich have money, they are definitely giving money in disorder. I want to send money to those who need it most."


As in the past, when there are many characters out of the world, it is difficult for us not to habitually call a question mark: is this a premeditated speculation? In the Internet age, we are accustomed to too many hype, and those Internet celebrities are attacking us one by one. I believe that even if you are not in the industry, you can see that this is a hype. Yes, this is indeed a hype! An ingenious hype! As for what the "Bauhinia man" wants to sell to the public, this seems to be a suspense left to the public by the Bauhinia.


If it is necessary Marketing "Xia", then, it can be said to be a very beautiful case. She is a chivalrous woman. Dress up A kind of charitable deeds of chivalry and righteousness, while bringing love to the poor in Hongkong at night, it also awakened people's original desire and longing for chivalry and righteousness, so that people could rehearse the feelings of chivalry and warmth in the old film era.


There is no denying that most of us have a kind of chivalry complex in our hearts. If the rivers and lakes of Jin Yong and Liang Yusheng made us feel that they were not possible, the "Bauhinia man" appeared magnificently and beautifully, just to tell you that the modern chivalry of the reinforced concrete buildings can also play the same game.


The relationship between charity and speculation seems to be ambiguous all the time. Some time ago, Chen Guangbiao, who was known as the first good, was in the dubious way. However, no matter how it seems, it is easy for people to show a rare magnanimity. Because they believe that as long as more people are allowed to do good deeds and many people get help, this is an improvement.


Unlike Chen Guangbiao's high-profile charities, the "Bauhinia" is a marketing charity for us. It does not need favors to know who is helping them. They only need to be grateful for doing good deeds. Unfortunately, those people who gossip on the Internet have seen the photos of the "Bauhinia" circulated on the Internet, or "guess people with their breasts". Let's see who has such a good figure in Hongkong. Or with the chest as a talk, marvel at the stature of such a handsome knight?


The "Bauhinia man" who plays Facebook should probably know where netizens have focused their attention. When they had said it well on Facebook, it was a good sign, but unfortunately the public had a great entertainment around the chest device. However, I believe that the source of creative inspiration is the Bauhinia, which is the sexy image of the rose man in the black rose of 1960s. It should not mind the entertainment spirit of netizens. Maybe this is only an egg laid by the Bauhinia man.


Of course, no matter what the "Bauhinia" finally wants to "sell" to us, her appearance has vividly taught us a lesson: in the Internet age, it is not complicated to want to do something.
 

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