Children'S Shoes, Fick Child Star Endorsement Selection Again Sail

From the first pair of children's shoes off the line in 87 years, the Fick people have been sticking to their beliefs, "focus on good shoes", and continue to pay attention to the healthy growth of children.

Constantly develop and enrich the connotation of "healthy Oriental children".

"Red dream Fick boy star trial" is a national public welfare star stage created by Fick for Chinese children. Fick is paying more attention to the physical and mental health of children while providing children with healthy and comfortable children's shoes. Fick hopes that more children will show their confidence and sunny health through this platform.

"Red Dream" has been established for three years in Xinjiang, Shaanxi, Liaoning, Fujian, Sichuan and other provinces and municipalities, and countless children grow up healthily on this stage.

The Organizing Committee of the contest specially appointed Zhang Wuyan, the famous host on both sides of the Straits and the annual champion of CCTV Avenue in 2006.

In 2009, Fick pioneered the spokesman for "universal election".

More than 10000 people participated in the 3 year event.

The Fick's children's shoes endorsement trials have undergone 09 years of pioneering practice, to the second and three layout of the country. Behind the great leap forward is the determination and careful planning and organization of the Fick company's events and the plan to convey Fick's long-term operation of the public service platform, rather than a short-sighted behavior.

It is the demand of Fick brand to pay close attention to every child who has dreams, and to provide them with a stage for talent show.

Children's growth needs health care and mental exercise, so that they can grow up healthily.

On the basis of focusing on children's shoes, Fick takes "healthy Oriental children" as his value proposition, and Fick pays more attention to the healthy growth of Oriental children's mind.

"Red Dream" is born under such a background. Fick hopes to create an exclusive talent stage for Oriental children, so that they can show themselves, exercise courage and show their healthy demeanor with this stage.

The "Red Dream" takes the truth to care for the healthy growth of the Oriental children as the concept, draws close ties between parents and children through public welfare platform, and gradually deepened interaction and communication, conveying the brand concept, while helping the Oriental children to deduce the brand image of health, sunshine, self-confidence and vitality.

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General manager Fu Sifu emphasized that innovation is the way out for the integrated marketing communication of children's shoes nowadays. In the era of four-dimensional brand communication, Fick is more concerned about the creation of brand value and the establishment of brand sentiment.

"Red Dream" is an innovation and paradigm of interactive marketing, which enables Fick to enter the "family circle" with children as its core, and to convey the connotation of the brand healthy Oriental children through entertainment.

I believe that the "people" route will support more children's dream of children.

The selection of Fick boy star is a great public interest stage across the country.

Fick child star endorsement is a stage that affects 200 million Oriental children.

Fick star speaks for a healthy growth stage.

Colorful childhood begins.