White Collar And Yi Wen &Nbsp; Face Or Development?

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How many face brands are there? After years of baptism and polishing, most brands can display and decorate the store as the most important "face Engineering" for terminal construction. This is already a leap in the construction of terminal, but it seems to involve many brands of brain cells and silver tickets, so that some theme activities to be done for the terminal will enhance their feelings and consolidate their faces.

Cost saving is correct, but the way is worth exploring. Some brands do not want to be a big fan. They lock the VIP. Almost all the theme activities in the store are specifically targeted at the time and preferences of VIP. Of course, there is no risk in doing so. VIP, which can be patronized, will not be returned empty handed. Two parties are happy to have an activity. However, the problem of doing so is also there.

There are also some brands that want to make a great effort to do terminal activities. I hope every consumer can enjoy the warmth of "big family". The idea is very radical and the practice is quite uneven.

Only at this time can we fully see what kind of brand is a big brand, or do not do it. It is like doing anything that is related to reputation or even fortune.

There are more and more responsible, face saving brands, and the theme activities that can bring people enjoyment are gradually beautifying the "spiritual food" of the consumer market. However, to put these big brands in the Chinese brand market, such as the vast red sea, is still too small to stop flooding. More brands show "bad quality", which means "can not fool the leaders, do not fool the professionals, but can fool the common people".

Impolitely, the memory of more ordinary people is completely rounded by the rash of the most crowded places in the shopping malls, and the performance of the "live show" of the wild model. For the "self mutilation" behavior that costs money to lose face, the people can see for the first time as a joke.

Such a hazard is enormous. People's psychology always has the nature of categorization. Once they are exposed to terminal activities, most of them will not flow into the market. The psychology of "covering the face" will make people refuse all the "disturbance" of terminal activities, which is innocent harm to those responsible and face saving brands.

It's not just your own business to spend your own money to ruin your face. It will always affect the feelings of the common people and the stability of the market.