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Red Dragonfly "Footwear Production Base" Was Established

2010/8/9 16:05:00 33

Red Dragonfly Shoes

A few days ago, red dragonfly children's products Co., Ltd. "footwear production base" was founded.

On the commencement ceremony, assistant general manager Chen Dafang, deputy director of production, Cheng Zhaoming, deputy director of marketing center Huang Kaiyin, brand promotion manager Yi Zhiping attended the event.

Liu fan, manager of human resources department, chaired.


The establishment of production base for children's company is a milestone in the development of the company in the past 7 years. It represents the pformation of the company from the virtual brand management to the integration of production, supply and marketing.

Assistant General Manager Chen Dafang spoke at the meeting.

First, on behalf of the office, he congratulated the staff on the company's brand concept, spirit and the current core of the competition in the children's industry. At the same time, he deeply conveyed the strategic guiding ideology of pan and the direction of future development.

It puts forward 3 years' target of reaching millions of output and the guiding ideology of "forming resultant force, rapid reaction and creating the most competitive supply chain".


Independent research and development, to seize the commanding heights of science and technology.

According to Cheng, deputy director general, the "production base" is located on the 5 floor of the marketing center of the children's company, covering an area of 4000 square meters, with hundreds of employees on the front line.

At present, we adopt the most advanced shoe making equipment, use high-tech to increase product research and development, and introduce high-quality products.


To enable employees to integrate into the big family of Red Dragonfly as soon as possible, the company organized everyone to study corporate culture and visit the Museum of shoes culture. After the meeting, all employees were invited to the Nanxi River Grand Restaurant for dinner.


The establishment of the Red Dragonfly children's brand production base will enhance the advantages of the regional brand of the footwear industry, so as to promote it to launch a powerful sprint to the huge market with the advantage of the national leader.


 

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