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Nike Is Heavily Sponsoring The European Cup For Amazing Sales.

2012/6/25 11:16:00 9

NikeAdidasEuropean Cup

Facing the world's largest sport --

Football market

The cake has always been "smoke filled with smoke".

But in marketing way, it can be said that cat has cat Road, dog has dog Road, big business has spared no expense to become a sponsor, the brand image has benefited a lot, small business is hitting the edge ball, making a little bit of popularity, making big sales.


  




  

Nike

Adidas is heavily sponsoring the European Cup.


Adidas and Nike are a pair of friends on the court.

Enthusiastic fans found that in the current European Cup group match, the team who wore Adidas was much better than the team that had finished the race. Of course, the team that wore Nike was also unwilling to lag behind. Its sponsorship Croatia defeated Ireland by 3:1, and its "spirit front" Mander Zukie Chi scored the first four goals in the previous European Cup with the opening 157 seconds.


"Behind the European Cup is also a competition between Nike and Adidas and other famous enterprises, such as TV series."

Li Hong, former chief Chinese representative of International Olympic Committee, said in an interview with reporters.


As an official sponsor of FIFA, Adidas has a congenital advantage, not only frequently appearing in the advertising stands of live matches, but also six of its sponsors are Spain, Ukraine, Denmark, Germany, Greece and Russia.


Of course, Nike did not show its weakness. Not only did it invest heavily in the commercials of more than 20 world class football and basketball stars signed by the signing of the contract, it was put into the gold position of many countries in the media. On the Orco tower of one of the tallest buildings in Warsaw, there were three huge Poland star portraits with great visual impact.


And its 5 countries, namely, Croatia, France, Holland, Poland and Portugal, have great strength. At the same time, Nike's UMBRO brand sponsors England, Sweden and Ireland in Umbro.


In the European Cup, the competition between the two giants has developed to occupy each other's nest. Nike is trying to get into the "Adidas" home -- Germany.

Adidas

Last year, I invaded Nike's NBA and became a sponsor.

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